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Our blog posts are the result of issues and opportunities we see in our daily work. They are designed to increase understanding and provide a source of vision for your web presence.

Adapting to Change with Online Learning: Part 2

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In last week's blog post, we provided an overview of online learning, or Learning Management Systems (LMS), and considerations for developing one for any organization. This week, we will focus on content methodology, choosing the right tool, and launching web-based training. Find the Right Solution Determining the best method for implementing the best method for web-based learning depends heavily on any existing website and the technical level of those creating, entering, and maintaining content.There are third-party Software as a Service (SaaS) offerings available. If deployment of the online learning solution is a critical and immediate need, SaaS may be a good...

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Adapting to Change with Online Learning: Part 1

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There’s nothing like a global pandemic to change not only the way you do business, but the way you live. With the advent of COVID-19 and continued social distancing efforts, the days of teacher-led business classroom training quickly became a thing of the past. With many employees working from home, using ZOOM for meetings and training rapidly gained popularity. As an emergency measure, substituting the classroom with video conferencing connections worked well, but after 19 months, many companies are replacing emergency measures with more permanent solutions for online learning. Why Use Online Learning? When done correctly, using technology for remote online...

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What's the problem with SaaS Website Platforms?

Crossroads - decision making
"Software as a Service" (SaaS) has been a growing trend for many years now. SaaS can be defined as subscription-based software accessed over the internet, rather than software that gets downloaded to your local computer. The customer pays a monthly or yearly fee to access the software.

Website design and development has been at the forefront of the SaaS movement with companies popping up over the years like WIX, SquareSpace, Shopify, ChamberMaster, and BigCommerce. Even platforms such as EventBrite, SalesForce, Facebook Shops, Etsy, and Amazon fall under the SaaS umbrella. In reviewing their selling points, these SaaS solutions look shiny at first glance. They boast of easy-to-use creation tools and a quick launch. So, what's the problem with software as a service website platforms?
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Choosing an eCommerce Solution


When you start the journey of selecting an eCommerce platform, the options can be daunting (and expensive). In order to choose the right option, it is important to know what features you really require for eCommerce. Here is our starter list of some of the top questions you should be able to answer:

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Entrepreneurial Endeavors

Moving from idea to implementation

In a month, 3by400 receives at least three or four calls from people who have the "best idea for a new web site". About 1% of them really do have a great idea for a site. The rest, unfortunately, failed to Google their thought before running headlong to web site design. That 1% is worth the others...so how do you decide if your concept is truly a great new entrepreneurial idea?
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