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Our blog posts are the result of issues and opportunities we see in our daily work. They are designed to increase understanding and provide a source of vision for your web presence.

Choosing an eCommerce Solution


When you start the journey of selecting an eCommerce platform, the options can be daunting (and expensive). In order to choose the right option, it is important to know what features you really require for eCommerce. Here is our starter list of some of the top questions you should be able to answer:

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How do I set up PayPal?

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Yes, PayPal has thorough instructions for setting up an account at www.PayPal.com, but it can take some time to get through the process. Since almost any web product that allows you to sell something takes PayPal as a payment gateway, it's a slam dunk for generating revenue dollars. If there is any possibility that you will use PayPal on your site, we recommend that you start the PayPal process as soon as you start your web site implementation. In fact, since it doesn't cost anything until you start processing transactions, why not start today? Here are the steps: 1) The username...

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White Hat Marketing

The two most effective and least expensive ways to find new opportunities:

  • Existing clients
  • Be the expert with a teaching spirit
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Using Google Analytics to Improve Your Site

Using Google Analytics to Improve Your Web Site

Presented June 24, 2009 Dahlonega Lumpkin-County Chamber of Commerce Nuts & Bolts Presenter: Beth Snider This session included an overview of Google tools for businesses and a look at top-level Google Analytics reporting. Discussion included understanding what reports indicate, how to translate indicators into changes that may be required on your site, and a basic understanding at how Google indexes your web site. 3by400-GoogleAnalytics (downloadable PDF)

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Joomla 1.5 Template Tutorial

There are a lot of great Joomla templates on the web. But there are even more plain old HTML website templates. In this tutorial, I show you step by step how to convert a template from oswd.org into a Joomla 1.5 template.

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