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Our blog posts are the result of issues and opportunities we see in our daily work. They are designed to increase understanding and provide a source of vision for your web presence.
Kristi has over a decade of experience as a professor and professional in the areas of public relations, digital marketing, social media and communication research. Kristi earned her PhD. in Communication Studies in 2019, and has enjoyed a career in both higher education and the communication industry, specifically in the areas of public relations and marketing.

Dr. David loves to conduct research and is a skilled copy and content writer. Her committment to research stems from her stance as a life-long learner. Kristi's interest in research keeps her appraised of current trends and shifts in the digital marketing landscape. Kristi enjoys working with clients, helping them express their brand in ways that are engaging, relevant and authentic through effective audience analysis, copywriting, SEO, social media content strategies, and digital marketing techniques.

Kristi, her husband Aaron, and their two daughters reside in Dalton, Georgia, surrounded by the beautiful north Georgia mountains. Kristi's primary role at 3by400 is to assist clients with marketing strategy, including visioning, copywriting, SEO, social media and digital marketing.

Best Social Media Platforms for Business in 2023

Best Social Media Platforms for Business in 2023
In today's digital age, social media is an essential tool for businesses to connect with their target audience, build their brand, and drive sales. However, with so many different social media platforms available, it can be challenging to determine which ones are the best fit for your business. In this blog post, we'll explore which social media platforms are best for different types of businesses, based on their usage statistics and effectiveness for business marketing.

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