3by400 facebook   3by400 twitter   3by400 linkedin   3by400 Google+   3by400 blog feed
Have an account?  Login

Top of Mind from 3by400

Our blog posts are the result of issues and opportunities we see in our daily work. They are designed to increase understanding and provide a source of vision for your web presence.

Small Businesses: Making Your Mark On The Web

As a current or future small business owner, making your mark on the web is imperative to your business's success and longevity...but where do you begin?I recently had the opportunity to present to the University of Georgia's Small Business Development Center on this very topic, "how and where to begin making your mark on the web as a small business owner". The presentation slideshow is available, and I've included key talking points below. Protect Your Brand Regardless of the size of your business, defining who you are as a brand sets the stage for everything you do including your web presence....

Continue reading
11263 Hits

Advertising 101

Advertising is a complex topic. This is evident by the huge number of companies in business merely to provide advertising services provided to those organizations unable to successfully navigate the maze of messages, markets, and mediums on their own.  The advertising industry itself is a multi-billion  dollar operation in the United States, and contains many media-specific areas of expertise. Already sounds complicated and expensive, eh?

Continue reading
12313 Hits